REVITALISING AND REPOSITONING THE LEADING YOUTH PERSONNEL CARE BRAND BY SARA LEE INVOLVES A THOROUGH EXERCISE ON BOTH BRAND STRATEGY AND BRAND EXPRESSION AS REFLECTED THROUGH ITS VIBRANT PACKAGING.
SHE COLOGNE
REVITALISING AND REPOSITONING THE LEADING YOUTH PERSONNEL CARE BRAND BY SARA LEE INVOLVES A THOROUGH EXERCISE ON BOTH BRAND STRATEGY AND BRAND EXPRESSION AS REFLECTED THROUGH ITS VIBRANT PACKAGING.
