logo-makki-makki

BRAND TRANSFORMATION CONSULTANT
STRATEGIC BRANDING CONSULTING   BRANDING CASES   MAKKIMAKKI   GLOBALNETWORK     twitter-makki-makki facebook-makki-makki pinterest-makki-makki linkedin-makki-makki

CASE STUDIES

WOC
THE STONES HOTEL
BTPN
MANDARAVA
KIMIA FARMA
NUSAMIL
ISKANDAR MALAYSIA
MULTI HARAPAN UTAMA
XIRKA
INNOVATE

PERMATA BANK

CREATING A STRATEGIC RETAIL BRAND FROM THE LARGEST FINANCIAL INSTITUTION MERGER IN THE COUNTRY UNDER THE INDONESIAN BANKING RESTRUCTURING PROGRAM FOR THE CITIZENS' PRECIOUS LIVES.

5 Indonesian banks (Bank Bali, Bank Universal, Bank Prima Express, Bank Patriot and Bank Artamedia) under IBRA (Indonesian banking restructuring program), strategically merges to form a consumer retail bank brand. With the aid of MakkiMakki’s TheBrandQuotient™, the new brand positions the business’s strongest assets (its human resources) and offers consumer-centric-and-driven brand promise under “Life Is Precious” brandline.

MAKKIMAKKI
BRAND TRANSFORMATION
CONSULTANT

General Inquiry

©2013 MAKKIMAKKI
ALL RIGHTS RESERVED